Microsites for Car Dealers
WordPress microsites for car dealers can be very effective for marketing cars. Since most car dealer website platforms do not include a blogging module, their microsite serves as both an additional website and a blog.
A WordPress microsite can be owned and not leased to a car dealer so their long term costs are minimal. WordPress microsites can also have live inventory feeds to display your new and used cars right on your secondary site.
For car dealers, WordPress offers self publishing and automated SEO services when setup properly. The interface is so easy to use that any member of a car dealer’s staff can participate in content creation and publishing. WordPress is also a public domain solution with hundreds of quality “plug-ins” that extend the functionality of the platform.
Car dealers who are used to a leasing model will be happy to know that hosting a WordPress microsite can be under $200 a year. Since WordPress is both affordable and easy to use, it’s a great option when creating a microsite.

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